ADVERTISING ON FACEBOOK – WORKSHOPS
17:00 - 19:30
- This event has passed.
Facebook ADS: advertising on Facebook from scratch
The number of messages which reach people who use Facebook? Impossible to count. No promoted content in social media very often means a loss of many potential clients. It is worth learning the basics of creating adequate sponsored posts to reach right people with little cost.
Topics covered during workshops:
- Facebook Ads Manager – component elements and basic settings.
- Types of Facebook ads – setting the goal of advertising campaign.
- Effective selection of a target group – creating a right group of recipients.
- Budget and schedule – determining basic variables of the campaign.
- Adjusting the text and graphics to the ad.
Workshops are suitable for people who don’t know Facebook Ads Manager and have never created effective advertising campaigns on their fanpages.